Modestly Active is an Award Winning Modest Fashion Swimwear and Clothing brand for the style conscious but modest girl about town who wants to make an impact. The founder Kausar Sacranie and the main driving force behind the company came to the fore when Nigella Lawson’s famously donned a Modestly Active Burkini in Australia.Nigella
Kausar has almost 11 years of experience in designing, producing and distributing fine, fashion-led garments and accessories and supply a range of high street retailers.
Detail is at the forefront for Modestly Active and we are meticulous in our attention to extraordinary features which are evident in our collections. Sophisticated printed artwork; while specialist fabric features facet our own designs and prints, lending to the individual character of the range.
The first collection from this fresh and exciting swimwear brand focusses on two key trends; ‘Mystic Summer’ and ‘Individuality’.
Mystic Summer features a heady mix of dense print and strong colour. Vibrant ‘jazz’ pink and sharp ‘aqua’ blue accentuate busy butterfly patterns and oversized rose blooms.
‘Individuality’ trend pays homage to the traditional UK native and retro themes at its heart and celebrates what it means to be young and carefree with an emphasis on fun, happy styles in a palette of charcoal shades with ocean tones, un-mistakenly conservative but always feminine.
Pieces are sold as sets and are designed to allow for easy selection across the range. The Modestly Active girl is typically aged 18-35, enjoys socialising with friends and looks for a swimwear that not only looks great by the pool, but also steps up to the mark after sunset for a moonlit beach party. The RRP for a two-piece Burkini set starts at £79.99.
This all new, Award Winning dynamic brand is available throughout the UK and Europe through retailers and at www.modestlyactive.com and will soon be available throughout the Middle East Visit http://www.modestlyactive.com/ for information and collection previews and contact info@modestlyactive.com for all press-related queries